SEO today is much different than it was many years ago. It wasn’t long ago that you could simply fire links at a website with a ton of exact match anchor text and just rank without a problem. Now, it’s a much different game. Not only can you not just fire a ton of links at a website with a bunch of exact match anchor text, but you have to be careful of the link quality that you are using.
Also, rankings for websites are taking much longer than they used to. For many of the more competitive terms it can now take years to rank for something. There are certain longer tail terms that can be ranked within a month or two still, but you just cant get next day rankings like before.
We are going to continue this post soon, but we wanted to give you a little start with a post on how SEO is today.